Cookie Policy
1. Introduction
This Cookie Policy explains how Parallel Digital (“we”, “us”, “our”) uses cookies and similar technologies on our website. By using our website, you agree that we may store and access cookies on your device in accordance with this policy.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help improve your browsing experience by remembering your preferences, enabling functionality, and providing insights into how the website is used.
Cookies may be:
- Essential – required for the website to function
- Performance – used to analyse how visitors use the website
- Functional – used to remember preferences
- Targeting/Advertising – used to deliver personalised content or ads
3. How We Use Cookies
Parallel Digital uses cookies to:
- Ensure the website functions correctly
- Improve performance and user experience
- Analyse website traffic and visitor behaviour
- Personalise content where necessary
- Support marketing and advertising campaigns
We may use both first-party cookies (set by us) and third-party cookies (set by external services).
4. Types of Cookies We Use
4.1 Essential Cookies
These cookies are required for the website to operate. They enable core functionalities such as security, accessibility, and page navigation.
4.2 Analytics & Performance Cookies
We use tools such as Google Analytics or other analytics platforms to understand how visitors use our site. These cookies help us:
- Track page visits
- Identify traffic sources
- Improve site content
Analytics cookies do not collect personal information that directly identifies you.
4.3 Functional Cookies
These cookies allow the website to remember:
- Your preferences
- Language settings
- Form data (where applicable)
4.4 Marketing & Advertising Cookies
We may use third-party marketing tools such as:
- Google Ads
- Meta Pixel
- Tracking scripts for SEO or remarketing campaigns
These cookies help deliver relevant ads and measure campaign performance.
5. Third-Party Cookies
Some cookies may be placed by third-party services integrated into our website. These may include analytics tools, embedded content, advertising networks, or social media platforms.
We do not control third-party cookies. Please refer to their individual cookie policies for more information.
6. Managing & Disabling Cookies
You can manage or disable cookies through your browser settings.
Most browsers allow you to:
- Block cookies
- Delete existing cookies
- Receive warnings before cookies are stored
Please note: Disabling cookies may affect website functionality.
To adjust cookie settings, visit your browser’s help section:
- Chrome
- Firefox
- Safari
- Edge
- Opera
You may also opt-out of analytics and advertising cookies using tools such as:
- Google Analytics Opt-out Browser Add-on
- Google Ads Personalisation controls
- Meta Ads Preferences
7. Consent
When you first visit our website, you may see a cookie banner requesting consent to use non-essential cookies. By clicking “Accept”, you agree to the use of cookies described in this policy.
You can withdraw your consent at any time by adjusting your cookie settings.
8. Changes to This Cookie Policy
We may update this Cookie Policy occasionally. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the website indicates acceptance of the revised policy.
9. Contact Us
If you have questions about this Cookie Policy or how we use cookies, contact us at:
Parallel Digital
Email: info@parallel-digital.com